Product Blogs
Did you get a chance to catch our exploration of migrating Marketo users to Adobe Identity Management System (IMS)? This session is now available and offers a detailed walkthrough of the migration journey, covering preparation, ex...
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Last updated: June 2024
Eager to take your marketing analytics to the next level? By implementing advanced reporting techniques, you can leverage more data-driven insights to help you and your team maximize customer lifetime valu...
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Reporting on your campaigns is an integral part of effectively planning and pivoting your strategy to increase ROI. Selecting the right Bizible attribution model will help you better forecast marketing goals in relation to reve...
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Welcome back to the Marketo Success Series!In this series, we partner with Marketo Champions and Champion Alumni to fully explore how some of our most celebrated Marketo experts are using Marketo Engage to drive success. In this e...
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Last updated: June 2024
In today's revenue-focused marketing landscape, marketers must be able to answer questions such as "Which programs have the highest return on investment?" and "Where can we cut costs and reallocate dollars ...
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